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VERIFIED VIEWS | Elevating the Credibility of Planning Applications

Oct  8th ,  2024

When submitting a planning application, success hinges not only on the strength of your proposal but also on the clarity and accuracy of its presentation. One essential tool that can significantly impact your application is the Verified View. These highly accurate visual representations align proposed developments with real-world conditions. But what exactly are Verified Views, and why are they crucial for your planning application?


What Are Verified Views?

Verified Views are photomontages that combine real-world photography with architectural renderings. They are meticulously created using precise site measurements, GPS data, and high-quality photography to ensure that what you see is a true-to-scale depiction of how a development will appear in its actual environment. These views are "verified" by professional surveyors or technicians to guarantee their accuracy.

Why Accuracy is Crucial in Planning

When presenting a new development, particularly one that may alter the landscape or skyline, visuals are among the most impactful elements. Planning committees, local authorities, and the public rely heavily on these visuals to understand the scope and potential impact of a project. Any misrepresentation, whether intentional or accidental, can lead to misunderstandings, mistrust, and ultimately, delays or rejections.

This is where Verified Views come into play. By providing an accurate, impartial, and reliable representation, they offer numerous benefits:

Building Trust with Stakeholders

Accurate visuals are essential for building credibility and trust with local residents, regulatory authorities, and commercial investors. When stakeholders can see exactly how a development will fit within the existing environment, they are more likely to support the project.

Reducing Objections and Misinterpretations

Inaccurate visuals can lead to misunderstandings, often resulting in objections from the community or increased scrutiny from planning authorities. Verified Views mitigate this risk by providing a clear and realistic depiction of the project's impact, helping to avoid unnecessary objections and facilitating smoother approvals.

Enhancing Transparency

In today's world, where transparency is crucial for securing public and governmental trust, Verified Views demonstrate a commitment to accuracy and open communication. They reflect a thorough and professional approach to planning, positively influencing decision-makers.

Simplifying the Approval Process

Planning authorities value Verified Views as they reduce the margin for error in assessing applications. These visuals provide planners with a concrete and precise representation of the development in its real context, making it easier to approve proposals that are both accurate and realistic.

How to Make the Most of Verified Views:

Choose Professionals: Always collaborate with experienced professionals who understand the technical requirements for creating Verified Views. Accuracy in photography, data collection, and rendering is critical.

Use Them Strategically: Include Verified Views in key sections of your application, especially where visual impact is significant—such as changes to protected views, alterations to historic environments, or developments in densely populated areas.

Combine with Other Tools: While Verified Views are powerful, they should complement a comprehensive planning submission. Consider pairing them with environmental assessments, design and access statements, and community consultations to strengthen your proposal.


Conclusion

Verified Views are much more than just a visual aid; they are a critical component in ensuring the success of your planning application. By presenting your project with accuracy, transparency, and professionalism, you enhance your chances of gaining approval and building trust with all involved stakeholders. Whether it's a residential development, commercial project, or public space, Verified Views can be the key to transforming a proposal from paper to reality.

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